Building out your customer experience journey is by far one of the most important things you can do when building out CX at your company. This topic is extremely close to my heart so I decided to share my experience on the Startup CX podcast (which you can listen to below). When you are building this journey at a startup you can sometimes lose sight of how much fun and enjoyable this can be. There is tremendous joy in building out your first CX journey, which is something I always enjoy as a serial startup CX leader. I always enjoy mapping out the customer experience journey and what my team can do to help customers reach their desired outcomes.
When building out the CX journey for the first time at a smaller startup it can be very overwhelming and due to the lack of data or full understanding of your ideal customer profile, there can be quite a few iterations to your customer journey before you figure out exactly what you are doing. That is completely ok, that is actually the beauty of a startup and building CX for the first time within an organization.
On this episode of Startup CX, hosted by Jared Orr, I was able to share my personal and professional journey in CX and how I have built multiple CX teams at startups before and I share my tips, tricks and best practices in this podcast. Have a listen below and let me know what you think in the comments below.